Lime Content Studios

The impact of colour grading should never be underestimated. This particular TV commercial from Lime* holds a special place in my heart. It was a true masterpiece, with every element working in perfect harmony - exceptional talent, stunning cinematography, incredible music, and most notably, expertly crafted colour grading. We entrusted the project to boogie monster in Australia who truly elevated the entire production. Their skill in creating a desired aesthetic played a key role in the video's success on YouTube, with over 300K views.

The Hong Kong Museum of Art was the first public art museum in Hong Kong. Established in 1962 as the City Hall Museum and Art Gallery in Central, the HKMO A branched off and moved to its purpose built premises at 10 Salisbury Road, Tsim Sha Tsui in 1991.   In 2016 it was decided to do an uplift and in 2020 the renovations were complete. Lime* was tasked to document the opening of the new and improved Museum. We spent a day using a mix of drones and slow moving dolly’s to create a beautiful atmospheric video that captures the design in all its glory right in the heart of Hong Kong. #videoproduction

Lee Kum Kee Company Limited (Chinese: 李錦記有限公司) is a Hong Kong-based food company which specializes in manufacturing a wide range of Chinese and Asian sauces. Founded by Lee Kum Sheung in 1888 in Nanshui, Guangdong. Lee Kum Kee produces over 200 Chinese-style sauces, including oyster sauce,[2] soy sauce, hoisin sauce, XO sauce, one-step recipe sauce, chili sauce, cooking ingredients, and dipping sauce.  Problem Lee Kum Kee wanted to create a video that could be targeted to both consumers and business’s such as restaurants. They also want to come across as an international brand that enjoys popularity around the world. From traditional Chinese cuisine to update on trend sauces such as Siracha mayonnaise and buffalo wing sauce..  Solution Our first goal was to show how people all across the world use Lee Kum Ke sauces. Creating culinary situations across kitchens from all backgrounds we were able to show case the international appeal of Lee Kum Kee. From here we could segue into the history and philosophy of this 100 year old company.

When faced with an international team and a tight budget, how do you bring everyone together for a video? That was the brief Lime* received from GDAP Asia, Marriott’s division that makes Hotels happen! The desire was for their entire team to star in a video for a key conference taking place in Bangkok. However, the challenge was that our time and budget were both restricted. Additionally, we were tasked with crafting a fresh and engaging concept to energize attendees after their post-lunch slump! Challenge accepted! Our designers had a brilliant idea and our producers got to work on bringing it to life. All audio and visual elements were captured using a smart phone. Our team provided guidance and direction to the talent, instructing them on their delivery and poses. Our talented designers then worked to weave the images and voice over into a stunning video. A dash of Lime* creativity was all it needed! Huge thanks to the Marriott team who courageously embraced our vision.

What a great start to the year working with leader in the bio fuel space. Team Lime* pulled out all stops to make this a visually dynamic video. The story of EcoCeres has a huge scope: from molecular chemistry to industrial power and aviation, all the way to global climate change. We knew from the beginning that this would need stock footage but didn’t want a series of disconnected images that filled space rather than adding value. We chose Circles to create a unifying theme that supported the narrative and fit with EcoCeres’ underlying philosophy; visually clear and thematically connected to natural cycles that underpin the technology. Established at the beginning and reinforced throughout the film, the script itself comes full circle by the end. We also wanted to express the character and motivation of the EcoCeres people. These are not naïve environmentalists, they have real industrial and practical application; but their passion for sustainable, clean energy comes through. By giving them a simple action (drawing a circle in the air) we made everyone a part of this story, not an isolated talking head. This brings the story together and fulfils the original goal of introducing EcoCeres to their audience.

Chris Kyme how do you feel about the use of punctuation here!!