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Enhance Customer Experience with Omni-Channel Sales Strategy

By Techland Computer Systems Ltd.

Enhance Customer Experience with Omni-Channel Sales Strategy


With the development of various media channel and the transparency of information, We have entered the era of Omni-Channel Retail. Different from multi-channel, the essence of omni-channel is customer-oriented, through the "combination and integration" of many retail channels (including online and offline), provide 360-degree fulfilment to customers’ needs.By linking various channels, merchants get more comprehensive information on the consumer preference and habit, thereby providing a more considerate and satisfying consumer experience. This greatly enhances the customer loyalty and business.Recently, we helped a liquor wholesaler and retailer successfully implementing omni-channel sales strategy with latest technology.
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零售業已進入了全渠道銷售 (Omni-Channel) 的年代。有別於多渠道銷售 (Multi-Channel),全渠道銷售的精髓在於以顧客為中心。商家透過串連各渠道,提供更體貼和滿意的消費體驗,提高顧客的忠誠度,增加銷售額。最近我們就協助了一個經營酒類批發及零售的企業,成功以資訊科技實踐全渠道銷售策略,並取得顯著成效

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About This Author

Techland Computer Systems Ltd.

Techland Computer Systems Ltd.

Why TECHLAND?30 Year Experience3,000 Successful ClientsOver 100 Business & IT ProfessionalsAward winning ERP & IT SolutionsBest Practice Solutions for 20 over IndustriesTechland Computer Systems Limited is one of the market leaders of ERP (Enterprise Resource Planning) solution serving the e…

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